A search platform that uses large language models to generate direct answers to user queries instead of returning a list of links.
More about AI Search Engine
AI Search Engines are platforms that use large language models and retrieval-augmented generation (RAG) to provide direct, conversational answers to user queries. Unlike traditional search engines that return a list of links, AI search engines synthesize information from multiple sources and present a coherent response.
Examples include ChatGPT with browsing, Perplexity, OpenClaw, and Google AI Overviews. These platforms send AI agents to browse websites, extract relevant information, and compile answers. When citing sources, they link back to the websites they referenced.
For website owners, AI search engines represent a new channel for traffic and visibility. Getting cited in AI-generated answers requires a different approach than ranking in traditional search results. Strategies include implementing AI SEO, adding an llms.txt file, adding WebMCP support, and ensuring your content is authoritative and well-structured. Check your AI agent readiness to see how visible your site is to these platforms.